Hal Melia, Director
Hal has 10+ years of experience in the consumer space, having spent 5 years in Finance and Strategy at Target and 5 years at McKinsey & Company in their Consumer practice before joining MERU in 2025. He has a wide range of functional expertise primarily in the performance improvement space and has a track record of delivering transformational change at scale to clients undergoing periods of complex transition.
Select Representative Experience
Built a North American go-to-market strategy, defining the channel / category plays which would drive a 40% increase in NA contribution margin over 3 years.
Drove a holistic diligence, identifying ~$100M in EBITDA opportunity across growth and cost levers. Created a plan to capture this value within 18 months.
Drove improvement in inventory visibility and availability in distribution network, resulting in better store demand fulfillment. Identified $150M in identified excess inventory and built a clear roadmap to drive inventory reduction. Identified $30M in inefficient logistics cost and articulated levers to use in capturing savings.
Led the planning and execution of a cost transformation across 7 business areas, building detailed plans to capture $375M in EBITDA. Executed $100M+ of value capture in the 4 months following planning.
Delivered $6M in personnel cost savings (20%+) to this CPG player’s Canadian business by streamlining organization design and partnering with leadership to drive adoption of a new, tighter org structure.