Samiksha Gupta, Principal

Samiksha has extensive experience serving a diverse set of clients on corporate turnarounds, commercial growth strategy, and M&A. She specializes in end-to-end commercial transformations including pricing, salesforce optimization, and channel management strategy.

Select Representative Experience

Size of Company
Industry
Role and Impact
VC-backed Luxury Fashion & Apparel Retailer

Devised a plan for liquidity management and margin expansion for an early-stage apparel company. Identified obsolete inventory for liquidation, reduced no. of styles offered by 30%, curbed catalog circulation by 15%, re-directed marketing spend from catalog to digital channels, and curtailed frequency of new collections from once a month to once a quarter.

PE-backed Early-Stage Life Sciences Company

Developed commercial strategy, setting the company on a path to grow three-fold in the next 3-5 years. Re-organized sales territories based on growth potential, designed a new sales incentive plan, optimized sales cycle and pipeline management process, and established rigorous pricing and quoting guidelines.

PE-backed Global Relocation Services Provider

Conducted a comprehensive market assessment during COVID-19 for a global relocation services provider. Drafted the COVID-19 affected industry outlook based on a survey of 200+ customers and 15+ confidential interviews with senior industry leaders. Enabled company management to adapt their go-to-market strategy in an otherwise challenging and uncertain macro environment.

$150M
Business Services Company

Identified ~5% of EBITDA margin improvement initiatives by optimizing pricing, centralizing procurement, streamlining sub-contractor spend, and right-sizing customer service staffing. Provided an independent report to the lender group that allowed the company to receive covenant relief and turn around its performance.

$2B
Industrial Manufacturer

Identified $100M of cost savings across COGS and SG&A on $1.5B of cost base for an industrial client. Effort resulted in a massive transformation program across 20+ sites in the US and Europe.

$3B
Semiconductor Client

Developed a roadmap for Day 1, Day 100, and end-state Commercial function for a fab-less semiconductor merger. Instituted consistent pricing policies, established new delegation of authority, mapped customer quoting and sales processes, developed sales coverage map for overlapping customers, and prepared detailed customer communication plans.

Samiksha Gupta
Principal
New York